Highlight #1 — Nine pillars, one path to growth

The complete growth system for established practitioners — from pricing and numbers to your first hire, systems and practice value — across 11 modules and 9 pillars

Highlight #2 — Master your numbers

Take real control of margin and cashflow with an interactive workbook: growth-lever and value-driver scorecards, a Profit First allocator and a four-KPI dashboard, plus a reusable template pack.

Highlight #3 — A business, not just a full diary

Make the shift from owner to builder — lead a team, systemise so the practice runs without you in every room, and leave with a dated 12-month growth plan.

About the course

You opened your practice and made it work — and now your diary is full. But a full diary isn't the finish line, and the only way you currently know to earn more is to work more. GROW is the growth course that changes that. Across eleven modules and nine pillars, you'll make the shift from owner to builder: redesign your pricing and revenue, master your numbers and pay yourself properly, grow and keep your client base, enrol clients with care, make your first hire compliantly, lead a small team, systemise the practice, build its value as a genuine asset, and finish with a dated twelve-month growth plan. It's practical, plain-English and built for established Australian health practitioners. It's honest education, not advice. By the end, you won't just understand how to grow — you'll have the plan to do it.

Annie Gibbins

Hi, I'm Annie Gibbins. I'm a Grand Stevie Award-winning business leader, a registered nurse turned educator, and the author of 17 books. After starting my career as a registered nurse, over the past fifteen years I've led five of the professional associations practitioners like you belong to, and mentored countless practitioners as they built and grew their businesses. I hold a Bachelor of Health Science and a Master of Education, and I'm a graduate of the Australian Institute of Company Directors. I built GROW because the practitioners I work with rarely get stuck on clinical skill — they get stuck at the single-operator ceiling, where the only way to earn more is to work more. GROW is the path past it: from a full diary to a real business, led by you.

Curriculum

13 Chapters · 61 Lessons

  1. 1

    Chapter 0 — Start Here (Welcome)

    1. (Included in full purchase)

      Welcome to GROW → Text or Video

    2. Growth Readiness Snapshot Free preview
    3. Grow Course Prospectus Free preview
    4. (Included in full purchase)

      If you're starting here: the bridge from START → Text

    5. (Included in full purchase)

      Interactive Course Workbook

    6. (Included in full purchase)

      Practice Growth Scorecard

    7. (Included in full purchase)

      Workbook → PDF

    8. (Included in full purchase)

      Practice Growth Scorecard → PDF

  2. 2

    Chapter 1 — The Growth Mindset

    1. (Included in full purchase)

      1.1 From Owner to Builder: The Reframe

    2. (Included in full purchase)

      1.2 The Four Growth Levers

    3. (Included in full purchase)

      1.3 The Owner's Hour

    4. (Included in full purchase)

      Module 1 Quiz

  3. 3

    Chapter 2 — Revenue Architecture

    1. (Included in full purchase)

      2.1 Where Your Money Comes From

    2. (Included in full purchase)

      2.2 Price the Outcome

    3. (Included in full purchase)

      2.3 New Streams

    4. (Included in full purchase)

      Pricing for Value Calculator

    5. (Included in full purchase)

      Module 2 Quiz

  4. 4

    Chapter 3 — Advanced Financial Mastery

    1. (Included in full purchase)

      3.1 Reading Your Numbers

    2. (Included in full purchase)

      3.2 Profit First

    3. (Included in full purchase)

      3.3 Structure

    4. (Included in full purchase)

      Client Lifetime Value and Retention

    5. (Included in full purchase)

      Profit first Allocator

    6. (Included in full purchase)

      Practice KPI Dashboard

    7. (Included in full purchase)

      Module 3 Quiz

  5. 5

    Chapter 4 — Advanced Client Growth

    1. (Included in full purchase)

      4.1 Become the Choice

    2. (Included in full purchase)

      4.2 A System That Runs Without You

    3. (Included in full purchase)

      4.3 Keep Them Longer

    4. (Included in full purchase)

      Module 4 Quiz

  6. 6

    Chapter 5 — Sales & Enrolment

    1. (Included in full purchase)

      5.1 Why We Under-Enrol

    2. (Included in full purchase)

      5.2 The Care-Based Conversation

    3. (Included in full purchase)

      5.3 Objections

    4. (Included in full purchase)

      Module 5 Quiz

  7. 7

    Chapter 6 — Your First Team Member

    1. (Included in full purchase)

      6.1 Employee or Contractor

    2. (Included in full purchase)

      6.2 The Real Cost

    3. (Included in full purchase)

      6.3 Hire to Stay

    4. (Included in full purchase)

      First Hire Cost Calculator

    5. (Included in full purchase)

      Module 6 Quiz

  8. 8

    Chapter 7 — Leadership & Culture

    1. (Included in full purchase)

      7.1 Leading a Small Team

    2. (Included in full purchase)

      7.2 The Difficult Conversation

    3. (Included in full purchase)

      7.3 Protect Your Role

    4. (Included in full purchase)

      Module 7 Quiz

  9. 9

    Chapter 8 — Operational Excellence

    1. (Included in full purchase)

      8.1 Systems That Run It

    2. (Included in full purchase)

      8.2 Space

    3. (Included in full purchase)

      8.3 The Rhythms That Keep It Running

    4. (Included in full purchase)

      Owners Hour Time Audit

    5. (Included in full purchase)

      Module 8 Quiz

  10. 10

    Chapter 9 — Building Practice Value

    1. (Included in full purchase)

      9.1 What It's Worth

    2. (Included in full purchase)

      9.2 The Five Value Drivers

    3. (Included in full purchase)

      Module 9 Quiz

  11. 11

    Chapter 10 — Your 12-Month Growth Plan

    1. (Included in full purchase)

      10.1 The Four Decisions

    2. (Included in full purchase)

      10.2 The One-Page Plan

    3. (Included in full purchase)

      10.3 The Monthly Review

    4. (Included in full purchase)

      12 Month Growth Plan

    5. (Included in full purchase)

      Module 10 Quiz

    6. (Included in full purchase)

      Grow Practice Template Pack

  12. 12

    Chapter 11 — The Bridge to SCALE

    1. (Included in full purchase)

      11.1 Are You Ready to Scale?

    2. (Included in full purchase)

      11.2 What Changes at SCALE

    3. (Included in full purchase)

      11.3 Better, Not Just Bigger

    4. (Included in full purchase)

      Module 11 Quiz

  13. 13

    Chapter 12 — Final Assessment

    1. (Included in full purchase)

      Recap / send-off → Video or Text

    2. (Included in full purchase)

      Final Assessment → Quiz

What practitioner are saying

From practitioners who've done the work

”
⭐⭐⭐⭐⭐ Before joining Annie's Grow Your Business Course, I was an excellent practitioner but struggled to attract a consistent flow of clients. The course gave me a clear roadmap for building a sustainable business, improving my marketing, and communicating my value with confidence. Within three months, I had increased my client bookings by over 40% and finally felt in control of my business growth. Annie's practical advice, encouragement, and real-world experience made all the difference. I highly recommend this course to any practitioner who wants to build a thriving practice.
Sarah Mitchell

Naturopath & Herbalist

”
⭐⭐⭐⭐⭐ After more than 15 years in practice, I thought I knew everything there was to know about running a health business. Annie's Grow Your Business Course proved there was still so much more I could learn. The course challenged me to think strategically about my practice, my brand, and the client experience I was delivering. I particularly valued the focus on business planning, marketing, and creating multiple income streams. The result has been increased referrals, stronger client loyalty, and renewed excitement about the future of my business. Annie brings a wealth of knowledge, genuine care, and practical expertise that every practitioner can benefit from.
Karen Thompson

Clinical Nutritionist & Practice Owner

”
⭐⭐⭐⭐⭐ As a remedial massage therapist, I had never received formal business training. Annie's Grow Your Business Course was exactly what I needed. The content was practical, easy to follow, and immediately applicable to my clinic. I especially loved the modules on branding, client retention, and creating systems that save time. I've now implemented new processes that have improved both my client experience and profitability. This course should be mandatory for every health practitioner wanting to move from surviving to thriving.
Michael Turner

Remedial Massage Therapist

”
⭐⭐⭐⭐⭐ Annie has an incredible ability to simplify business growth for health practitioners. Her Grow Your Business Course helped me shift my mindset from being 'just a practitioner' to becoming the CEO of my own practice. The strategies around personal branding, networking, marketing, and business planning were invaluable. Not only has my revenue increased, but I now have a clear vision for where I want my practice to go over the next five years. Thank you, Annie, for creating such an inspiring and transformational program.
Emma Williams

Acupuncturist & Traditional Chinese Medicine Practitioner

Stop trading hours for income. Build the business.

You did the hard work to open your doors and fill them. GROW gives you the pricing, systems, team and plan to grow it — without burning out.

$997.00

Enrol now Free preview