Highlight #1 — Built for Australia

Every module is anchored to the actual regulators — AHPRA, the TGA, the ATO, ASIC, the OAIC and the ACCC — and shows clearly where the rules differ for nationally registered versus self-regulated practitioners, so you follow the ones that apply to you.

Highlight #2 — Everything you need to actually open

12 modules and 49 video lessons, an interactive workbook with six live calculators, 39 worksheets, and a seven-document template pack — consent, intake, privacy, fees and more — that you complete and keep.

Highlight #3 — Protected, profitable and found

Set up your structure and insurance, price from a real break-even, keep records that protect you, advertise within the law, and finish with a dated 30/60/90-day plan to launch.

About the course

The hard part was never the clinical work. You trained for years to help people, and you're good at it. Then you decided to go out on your own — and ran straight into everything your training never covered: the ABN and the right structure, two kinds of insurance, privacy law from your very first client, what you can and can't legally say in your advertising, and how to set a fee, handle GST and keep records that protect you.START fills exactly that gap. Twelve focused modules take you from "I'd like to start" to "I'm open, and I did it right" — foundations, protection, a money engine, simple systems, being found, advertising within the law, and a dated 30/60/90 plan to launch. It's practical, plain-English, and built for Australia.  By the end, you won't just understand your practice — you'll have built it.

Annie Gibbins

Annie Gibbins

Hi, I'm Annie Gibbins. I'm a Grand Stevie Award-winning business leader, CEO, #1 Author and Transformational Growth Queen. After starting my career as a registered nurse, over the past fifteen years, I've led five professional associations and mentored countless practitioners as they built their businesses. I hold a Bachelor of Health Science and a Master of Education, and I'm a graduate of the Australian Institute of Company Directors. I built START because I've watched, from the inside, exactly where good practitioners quietly fall over. Almost never on clinical skill — nearly always on the business and compliance foundations no one taught them. This is the foundation I wish every practitioner had before they opened their doors.

The Curriculum — 12 modules, one logical build

14 Chapters · 85 Lessons

  1. 1

    Chapter 0 — Start Here (Welcome)

    1. START Course Prospectus Free preview
    2. (Included in full purchase)

      Readiness Snapshot

    3. (Included in full purchase)

      Readiness Checklists

    4. (Included in full purchase)

      Interactive Course Workbook

  2. 2

    Chapter 1 — You Belong Here: Mindset & Readiness

    1. (Included in full purchase)

      The professional identity reframe: from clinician to practice owner

    2. (Included in full purchase)

      Are you ready? A founder readiness self-audit

    3. (Included in full purchase)

      How to use this course — your workbook, worksheets and 30/60/90 plan

    4. (Included in full purchase)

      Business Structure Explorer

    5. (Included in full purchase)

      Worksheet 01 Readiness and Mindset

    6. (Included in full purchase)

      Module 1 Quiz — Mindset & Readiness

  3. 3

    Chapter 2 — Choose Your Foundation: Structure & Registration

    1. (Included in full purchase)

      Business structures compared: sole trader, partnership, company, trust

    2. (Included in full purchase)

      Your ABN: what it is, why it's free, and registering it today

    3. (Included in full purchase)

      Business name & domain: registering with ASIC and securing your name

    4. (Included in full purchase)

      TFN, business bank account, and separating money from day one

    5. (Included in full purchase)

      Your professional registration: AHPRA-registered vs association-regulated

    6. (Included in full purchase)

      Worksheet_02 Foundation and Registration

    7. (Included in full purchase)

      Module 2 Quiz

  4. 4

    Chapter 3 — Protect Yourself First: Insurance, Privacy & Consent

    1. (Included in full purchase)

      Professional indemnity & public liability: two policies, claims-made cover

    2. (Included in full purchase)

      The Privacy Act & the 13 Australian Privacy Principles

    3. (Included in full purchase)

      Your Client Privacy Notice, collection statement and data storage

    4. (Included in full purchase)

      Informed consent and the Notifiable Data Breaches scheme

    5. (Included in full purchase)

      Worksheet 03 Protect Yourself First

    6. (Included in full purchase)

      Module 3 Quiz

  5. 5

    Chapter 4 — Know Your Lane: Scope, Conduct & Referring Out

    1. (Included in full purchase)

      Scope of practice and protected titles

    2. (Included in full purchase)

      Your code of conduct: National Board standards or your association's code

    3. (Included in full purchase)

      Clinical red flags and the duty to refer out

    4. (Included in full purchase)

      Complaints pathways, and how good records protect you

    5. (Included in full purchase)

      Worksheet 4: Know your lane

    6. (Included in full purchase)

      Module 4 Quiz

  6. 6

    Chapter 5 — The Money Engine: Pricing, Break-Even & Cashflow

    1. (Included in full purchase)

      Your break-even fee

    2. (Included in full purchase)

      Minimum viable fee and setting a sustainable price

    3. (Included in full purchase)

      Profit First for practitioners: the 30/30/30/10 allocation

    4. (Included in full purchase)

      Money mindset and the scarcity trap

    5. (Included in full purchase)

      Fee and Breakeven Calculator

    6. (Included in full purchase)

      Worksheet 05: The_Money_Engine

    7. (Included in full purchase)

      Module 5 Quiz

  7. 7

    Chapter 6 — Get Paid & Stay Compliant: Tax, GST & Super

    1. (Included in full purchase)

      Tax basics for sole traders

    2. (Included in full purchase)

      GST and the three-element test

    3. (Included in full purchase)

      GST on goods/supplements, and the recognised-professional rule

    4. (Included in full purchase)

      Getting paid: payments, fund claiming, no-show / cancellation policy

    5. (Included in full purchase)

      Superannuation for sole traders — and if you ever employ

    6. (Included in full purchase)

      GST Position Checker

    7. (Included in full purchase)

      Worksheet 5: Get Paid & say Compliant

    8. (Included in full purchase)

      Module 6 Quiz

  8. 8

    Chapter 7 — Systems That Run the Practice: Booking & Records

    1. (Included in full purchase)

      Practice-management software: the operational backbone

    2. (Included in full purchase)

      Where will you practise? Home, room hire, mobile, multi-disciplinary

    3. (Included in full purchase)

      Telehealth: setup, consent and privacy

    4. (Included in full purchase)

      Clinical record-keeping: SOAP notes and retention periods

    5. (Included in full purchase)

      Provider recognition pathways for client rebates

    6. (Included in full purchase)

      Worksheet 7 Systems

    7. (Included in full purchase)

      Module 7 Quiz

  9. 9

    Chapter 8 — The Client Experience: Consults, Rebooking & Retention

    1. (Included in full purchase)

      The four-phase consultation

    2. (Included in full purchase)

      The rebooking conversation: care-based language

    3. (Included in full purchase)

      Where your first clients come from — ethical early-client strategies

    4. (Included in full purchase)

      The numbers that matter: enquiries, conversion, rebooking, average fee

    5. (Included in full purchase)

      Worksheet 8 - The client experience

    6. (Included in full purchase)

      Module 8 Quiz

  10. 10

    Chapter 9 — Be Found: Brand, Marketing & Digital Presence

    1. (Included in full purchase)

      Your brand formula: one clear sentence built on your 'why'

    2. (Included in full purchase)

      The digital ecosystem in order

    3. (Included in full purchase)

      Content that compounds: Education / Authority / Connection / Invitation

    4. (Included in full purchase)

      Your referral network: three categories of referrers

    5. (Included in full purchase)

      Worksheet 9 Be Found

    6. (Included in full purchase)

      Module 9 Quiz

  11. 11

    Chapter 10 — Advertise Within the Law: TGA, AHPRA & Consumer Law

    1. (Included in full purchase)

      The TGA Therapeutic Goods Advertising Code: claims you cannot make

    2. (Included in full purchase)

      Testimonials & endorsements

    3. (Included in full purchase)

      AHPRA advertising obligations and patient-testimonial rules

    4. (Included in full purchase)

      Australian Consumer Law: avoiding misleading and deceptive conduct

    5. (Included in full purchase)

      Worksheet 10 Advertise within the law

    6. (Included in full purchase)

      Module 10 Quiz

  12. 12

    Chapter 11 — Work Smarter: AI, Documentation & Policies

    1. (Included in full purchase)

      AI scribes and tools: time saved, and the data-location question

    2. (Included in full purchase)

      Your Practice AI Use Policy: what it must say

    3. (Included in full purchase)

      Your core practice document set

    4. (Included in full purchase)

      Worksheet 11 - work smarter

    5. (Included in full purchase)

      Module 11 Quiz

    6. (Included in full purchase)

      Download: Template Pack & Policy Suite

  13. 13

    Chapter 12 — Launch & Sustain: Your 30/60/90 Plan

    1. (Included in full purchase)

      Your 30/60/90-day action plan

    2. (Included in full purchase)

      The week-one rhythm: one focus per day

    3. (Included in full purchase)

      Your Friday financial review and a simple KPI dashboard

    4. (Included in full purchase)

      Practitioner sustainability: self-care, supervision, when to hire

    5. (Included in full purchase)

      30 60 90 Day Launch Planner

    6. (Included in full purchase)

      Worksheet 12 - Your 30/50/90 plam

    7. (Included in full purchase)

      Module 12 Quiz

  14. 14

    Chapter 13 — Before Your First Client & Final Assessment

    1. (Included in full purchase)

      Recap / send-off (short video)

    2. (Included in full purchase)

      Worksheet 13 - Before your first client

    3. (Included in full purchase)

      Module 13 Quiz

What practitioners are saying

From practitioners who've done the work

”
⭐⭐⭐⭐⭐ Starting a business can feel intimidating, but Annie has created a course that makes it feel exciting and achievable. Her experience, encouragement, and practical insights helped me avoid common mistakes and focus on the activities that actually generate results. I finished the course with a complete business plan, a strong brand foundation, and a clear action plan for my first year in business. It was one of the best investments I made in my professional future.
Rebecca Collins

Clinical Nutritionist

”
⭐⭐⭐⭐⭐ The START Your Business Course gave me clarity and confidence at exactly the right time. I was considering whether to work for someone else or establish my own practice, and Annie helped me realise that building my own business was achievable. The templates, checklists, and practical tools made the entire process simple and manageable. I would recommend this course to every student and new graduate entering the health industry.
Sophie Bennett

Acupuncturist

”
⭐⭐⭐⭐⭐ I had the qualifications to practise, but no idea how to run a business. Annie's START Your Business Course filled that gap perfectly. The content was easy to follow, highly relevant, and designed specifically for health practitioners. I especially loved the sections on creating a professional brand and attracting my first clients. Within weeks of completing the course, I had launched my clinic and started building a loyal client base."
Daniel Roberts

Remedial Massage Therapist

”
⭐⭐⭐⭐⭐ As a new graduate, I felt completely overwhelmed by the idea of starting my own practice. Annie's START Your Business Course gave me a step-by-step roadmap and the confidence to take action. From setting up my business correctly to understanding marketing, pricing, and client attraction, every module was packed with practical advice. I now have a professional business, paying clients, and a clear plan for growth. This course saved me months of trial and error.
Jessica Martin

Graduate Naturopath

You always belonged here. Now build the practice that proves it.

You did the hard work to become a practitioner. START gives you the foundations to do the rest — properly, and with confidence. Your future clients are waiting.

$397.00

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